The Franchise Firm
The Franchise Firm (TFF) is a specialized boutique law firm that has disrupted the traditional legal model to better serve the modern franchise industry. Led by Founding Partners and Franchise Times Legal Eagles Adam G. Wasch and Evan M. Goldman, the firm operates as a collective of "dealmakers" dedicated to the success of franchisors and franchisees alike. With a focus on price transparency, TFF offers flat-fee structures and high-level strategic counsel, providing entrepreneurs with the legal protection of a large firm without the unnecessary overhead.
Think of The Franchise Firm (TFF) as your outsourced general counsel and strategic partner. They don’t just "do law"—they help you build and protect your empire. Founded by Adam Wasch and Evan Goldman (both recognized as Franchise Times Legal Eagles), this team is all about cutting through the red tape so you can get to work.
What Makes Them Different:
No "Surprise" Bills: They hate the ticking clock as much as you do. TFF uses flat fees and capped pricing for things like FDDs and trademark filings, so you always know the cost upfront.
The "Dream Team": With Adam’s background in emerging brands and Evan’s expertise in high-stakes litigation and transactions, they cover every angle of the franchise world.
Business First: They aren't here to over-lawyer a deal into the ground; they’re here to help you close it safely and scale fast.
How They Can Help You:
For Future Franchisors: They’ll help you "franchise your business" the right way—drafting your FDD, protecting your trademarks, and getting you registered in all the right states.
For Franchise Buyers: Before you sign that 50-page agreement, let them hunt for red flags. They’ll review your FDD and help you negotiate better terms on your lease.
When Things Get Messy: If a dispute pops up, Evan and the team are absolute pros at litigation and arbitration, protecting your brand and your bottom line.
The Bottom Line:
Based in Florida but working nationwide, TFF is the go-to for entrepreneurs who want fast, transparent, and expert legal support. They’re responsive, they’re sharp, and they’re genuinely invested in your success.