Smalls Sliders: The "Smorange" Shipping Container Revolution
Smalls Sliders is redefining the Quick Service Restaurant (QSR) industry by ditching traditional brick-and-mortar builds for modular shipping containers known as "Cans."
Smalls Sliders is redefining the Quick Service Restaurant (QSR) industry by ditching traditional brick-and-mortar builds for modular shipping containers known as "Cans."
The Modular Structure
The use of "Smorange™" colored containers allows for dramatic reductions in build-out costs and time-to-market. This efficiency has allowed the brand to grow to 375+ Cans open or under development across 30 states.
Why Smalls, Why Now?
The brand focuses on doing a few things perfectly to maximize throughput. This hyper-focused approach resonates with modern consumers who value speed and quality:
Focused Menu: Limited to cheeseburger sliders, waffle fries, and milkshakes.
Predictive Analytics: Using tech for demand forecasting and automated inventory management.
Modular Tech: Leveraging prefabrication technology to ensure consistency across small footprints.
The Bigger Picture
The brand’s ability to attract former executives from major corporations, such as Tyson Foods, signals that the industry views this container-based model as a serious, scalable threat to traditional burger chains.